Red River College is launching a new e-commerce webinar series aimed at helping brick-and-mortar decision-makers in Manitoba make the leap to online sales.

The ABCs of E-Commerce webinar series kicks off with a free online workshop on Tue., Sept. 15 and Wed., Sept. 30, from 6:30–8:30 p.m.

The workshop introduces key elements such as setting up a website, design do’s and don’ts, content creation and marketing, inventory management, online security, transactions, and more.

RRC Program Manager Angela Chotka says the ABCs of E-Commerce webinars are a tool designed to help small businesses recover from the economic impacts of COVID-19.

“When COVID first struck, huge numbers of consumers stopped shopping in stores and started shopping online. Even after public health restrictions began to ease up, that trend hasn’t fully reversed. If you couldn’t sell your product online, you were left high and dry — which is why so many brick and mortar businesses are struggling right now. We can help. Learning the fundamentals of e-commerce can prepare a business to pivot quickly, expand revenues and remain competitive.”

The ABCs of E-Commerce webinars are also useful for entrepreneurs looking to start their own online venture. Future webinars will be offered at affordable prices and willcover the following topics in depth:

• Understanding Your Customers’ Needs
• Building Your E-Commerce Framework
• Managing Inventory, Delivery and Service
• Accepting Online Payments and Taxes
• Launching and Growing Your Online Store

RRC is also developing a free guide, 6 Actionable Steps to Selling Online.

Find out more and register at rrc.ca/part-time/e-commerce